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SONOR, one of the leading manufacturers of drums from Bad Berleburg, Germany, and a history in making the finest percussion instruments ranging back to 1875, is releasing a digital “event” video for all of its 2021 product news.

The video will premier on the company’s YouTube channel on Saturday, January 23rd, 2021 at 18:00 CET.

Managing Director Arthur Chuang, Head of Sales Karl-Heinz Menzel as well as Product Manager Frank Boestfleisch will take viewers on a virtual tour throughout the company, presenting the 2021 news. Details on all new products – including more video - will be online at at the same time, and shared via the company’s social media outlets in the days after.

It’s the first time SONOR chooses a virtual launch of its product news, given the current situation. The company hopes to be able to physically present the news as soon as possible.